About Mai

CAREER PROFILE

8 years industry experience as a an Art director and Graphic Designer engaged in innovation, conceptual development, and execution of creative assignments for several blue-chip entities with international markets

CORE COMPETENCIES

• Clean design aesthetic with strong knowledge of design and typography;

• Mastery in Adobe Photoshop, Illustrator and In Design;

• Highly organized with immaculate attention to details;

• Ability to work in a fast-paced environment on multiple projects under tight deadlines.

ACHIEVEMENTS

• Etihad Airways: Destinations Campaigns and Etihad Airway F1 Campaign,

• Abu Dhabi Motor Management: Events Campaigns

• Daman Health Insurance Company: Corporate Campaign

• Abu Dhabi International Airport: Service Campaigns

• Abu Dhabi Tourism Authority: TVC corporate campaign

• Multiply: Documenting Abu Dhabi and Al Ain city alongside photographer Ken Duncan

EXPERIENCE PROFILE

2012: DRAFTFCB, ART DIRECTOR, ABU DHABI, U.A.E.

Support the establishment of the new agency, building the design team and

pitching for clients.

Major Clients

Department of transport (DOT) and Union National Bank (UNB).   

Responsibilities

• Innovate and design ATL campaigns, promotional material and publications for

   communication to enhance the brand image of contracted Clients;

• Manage the design and production of print material and publications for Clients and

   ensure its alignment to organizational guidelines;

• Promote a creative culture through educating, inspiring and developing the group's

   skills and determination to execute great interactive work;

• Recommend continuous improvement of internal processes

   to maximize corporate performance.

• Working closely and reporting directly to the general manage to help estimate and

   manage project budgets and schedules;

2008 - 2012: TBWA/RAAD, ART DIRECTOR, ABU DHABI, U.A.E.

Art directing ATL campaigns from creating concepts to the final artwork successfully.

Major Clients

Etihad Airways, Abu Dhabi Airport Company, Abu Dhabi Investment House, Daman Health Insurance Company, Abu Dhabi Tourism Authority, Abu Dhabi Motor Management, twofour54 Abu Dhabi Media Zone, etc.

Responsibilities

• Create concepts, artwork and layouts based on project intakes;

• Evaluate designs based on audience and communication medium;

• Explain design rationale behind proposed design solutions;.

• Work closely with the creative director to help estimate and manage project

   budgets and schedules;

• Exchange ideas in a concise manner in order to effectively find the best solutions;

• Produce internal and external reports to aid decision-making and management.

2006 - 2008: MULTIPLY, SENIOR GRAPHIC DESIGNER/PHOTOGRAPHER,

ABU DHABI, U.A.E.

Work with design team to create graphics, banner ads, sales presentations,

logos, typography, branding and ATL

Major Clients

Hydra properties, National Projects & Construction LLC, Tamouh investment and

Royal Group Clients

Responsibilities

• Design all marketing collateral and logos with a clear understanding of emphasizing

   key business drivers;

• Confirm the alignment of material and publications to clients guidelines;

• Stay up to date on the field of graphic design and computer technology by reading 

   the latest graphic design and computer annuals/books and attend related seminars.

2005: LINE 7 LIMITED, GRAPHIC DESIGNER (INTERN),

AUCKLAND, NEW ZEALAND

Brainstorming creative concepts, developing design solutions and

implementing designs with guidance

Responsibilities

• Design projects under the supervision of the creative director and senior team members;

• Present creative concepts and capabilities;

• Provide rationale on effectiveness of creative.

2005: DIRECTECH, GRAPHIC DESIGNER (FREELANCER),

AUCKLAND, NEW ZEALAND

Responsibilities

• Designing Logo, corporate identity and website template.

For more information, please contact me on mkorin@gmail.com or lets chat on +6421 026 00505.